Are you planning to launch a new business, service or product? Perhaps promote a new book or build some buzz to generate some sales? In any case, use the power of PR to build and establish yourself as a brand leader and expert in your field.
Designed to help small and medium sized businesses utilize PR to build a bigger platform in the marketplace, this package includes a full-scale PR campaign. This includes:
- An initial 90-minute strategic discovery and planning session to determine the relevant target market and the campaign’s strategic direction.
- Creation of interview questions and news story pitch ideas and prepare press kit materials.
- We build a completely new and professional-level online press kit with your company profile, story ideas for the media, Q&A and images.
- We assemble a focused list of 35 hand-picked, relevant media outlets to pitch.
- We create one search engine-optimized press release with distribution.
- Set-up with media services featuring reporters looking for sources.
- An easy-to-follow, step-by-step media response template for responding to reporters’ queries for experts.
- Blog tour and blog talk radio tour to promote your business, book or product.
For those who desire to take advantage of some of the features of this package, but not the whole offering, customized programs, individually priced, are available.
Contact us today to get started.